Youtube channel turned creative outlet and record label, Cloudkid supports undiscovered talent while taking artist visions and brand identity from zero to 100.
A guest post by CloudKid Going through A2IM.
What started as a YouTube curation channel in 2013, CloudKid has become a creative outlet and record label aimed at supporting burgeoning and undiscovered talent, while developing and bringing artists’ visions to life. The company has had a number of achievements over the past year, including achieving 5 million subscribers on YouTube last August.
Among its artist projects, the label maintains close ties with the Nashville-based duo, Neoni, helping launch and release their first-ever EP this summer, ‘wars in one Wonderland‘, while successfully bringing many of their songs to American radio. Los Angeles-based duo,
Confetti, has also enjoyed success since signing to CloudKid, their song ‘Phantom’ now with 50 million streams on Spotify alone.
silent child, an artist the team discovered on SubmitHub, has also gained significant notoriety, growing from zero to 600,000 monthly listeners in two years thanks to significant branding and development efforts on the label’s side.
The company is aiming to launch its first-ever newsletter in early 2022 and is currently working on rebranding and later launching its own merchandise store, with the intention of offering it as an additional service to artists on the label.
To learn more about CloudKid, visit their Youtube channel or visit their website. In the meantime, keep an eye out for their newsletter and shop, launching next year, and as always, with their heads in the clouds.
A2IM is a New York-based 501(c)(6) nonprofit business organization that exists to support and strengthen the independent recorded music industry. Members currently include a broad coalition of over 700 independent US music labels. A2IM represents the interests of these independent small and medium-sized enterprises (SMEs) in the marketplace, in the media, on Capitol Hill, and as part of the global music community. In doing so, it supports a key segment of America’s creative class that represents America’s diverse musical cultural heritage. Billboard Magazine identified the independent music label sector as representing 37.32% of the music industry’s U.S. recorded music sales market in 2016 based on copyright ownership, collectively making independent labels the largest sector of the music industry.